Licensing
The Brand Liaison: Transforming Passion into Licensing Success
The Brand Liaison team brings experience and excitement for licensing and that’s reflected throughout the organization....
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Billboard’s Expansion: From Journalism to Consumer Products
In recent years, Billboard has moved beyond journalism into a market that music artists are certainly...
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WWE Action Figures: A Global Phenomenon with Mattel
“Mattel has been a great partner to us,” WWE Executive Vice President of Consumer Products Casey...
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